Wired News:

I don’t write much about religion, although in college I minored in the history of Christianity. But I do know that most Americans have sex, most Americans believe in God or a higher power, and most Americans identify with some sort of religion. Of those, the majority are Christian.

It stands to reason that some Christians already know all about adult products while others secretly long to know more but don’t know who to ask.

Those are the customers that Book22 seeks to attract. Book22, named for the twenty-second book in the Bible, “Song of Solomon,” is a new adult novelty store positioning itself as a Christian source of intimacy products for married couples.
Book22 might be the catalyst for more conservative types to stop viewing sexual accoutrements with so much suspicion and fear. Through the “permission” of Christian sex toys, they might realize that what they formerly thought of as deviant or alternate is actually as normal as using utensils to eat pizza. Not necessary to enjoying the task at hand, but a legitimate option nonetheless.

Might that more relaxed attitude filter out to other aspects of their lives?

For the truly shy who can not go anywhere near a marital aid store, this may just do the trick. Sadly though, I highly doubt that this will manage to avoid being viciously slandered by some brand of self-righteous fundamentalist.

My main reason for posting it though is as a result of so many couples finding themselves unable to locate a product I have repeatedly recommended. This store is one of the few online stores that take the time to stock one of the most well researched/designed lubricants — what I consider the best lubricant on the market: Frixion.

BTW: In NO way can I endorse their reading list though… It contains some of the most deluded christian misinformation about sex ever written. (Small case, “C,” intentional.)